About Us
The Ready, Vet, Go
Advisors

Our Advisors

Douglas Freeman, DVM
Mentee Skills Advisor

Martin Traub-Werner
Business Advisor
(he/him)

Maya Sullivan
Veterinary Student Liaison
(she/her)

Allie Stark
Leadership Development Advisor
(she/her)

Douglas Freeman, DVM
Mentee Skills Advisor

Martin Traub-Werner
Business Advisor
Martin dressed up as a businessman for Halloween when he was seven. Since then, he’s spent more than 40 years refining his skills and honing his craft. He completed an undergraduate degree at York University in his hometown of Toronto, Canada and a subsequent Master of Industrial and Labo(u)r Relations (MILR) degree at Cornell University. His time at Cornell was spent learning and thinking about the complexity of people management in organizations. Martin spent a number of years working in Human Resources in large Fortune 500 companies. Ultimately, his entrepreneurial spirit won out. A builder and problem solver, Martin is happiest putting the pieces together to create value. He’s done this a number of times including with VetSuccess. In 2013 Martin started VetSuccess and created the veterinary industry’s first business intelligence and data analytics company. In 2018 VetSuccess was sold to Vetsource and Martin transitioned to an executive leadership role in the company. In 2022 Martin left Vetsource to pay attention to VetBooks which he founded with some industry friends in 2017. VetBooks is a leader in veterinary bookkeeping bringing financial control and discipline to independent veterinary practices.
In addition to being an entrepreneur, Martin volunteers his time with RISE Asset Development serving on the organization’s loan review committee and mentoring entrepreneurs. Martin and his wife Tamara live in Nanaimo, British Columbia and have two teenagers and a lovable Texas street dog named Austin.

Maya Sullivan
Veterinary Student Liaison
(she/her)
Maya Sullivan hails from Maryland, where she has known since she was 12 that she wanted to become a veterinarian and help make the world a better place. While in middle and high school, she participated in numerous programs focused on veterinary medicine and agriculture. In fact, she participated in three programs sponsored by the US Department of Agriculture (AgDiscovery) that helped solidify her interest in becoming a veterinarian. Maya recently graduated with honors from Tuskegee University with a BS degree in Animal and Veterinary Sciences. After graduating, Maya pursued her dream of working with animals at Disney World’s Animal Kingdom. Thanks to a college internship program, she worked as an Animal Presenter at Disney World’s Animal Kingdom, presenting information about the various animals in the Africa and Asia trails and describing the importance of conservation. As a result of this internship and other activities, Maya desires to become a zoo veterinarian. To continue pursuing her dreams, Maya will be a part of the Tuskegee University College of Veterinary Medicine – Class of 2027, starting this Fall (2023). She will be helping to make the world a better place, one animal at a time.

Allie Stark
Leadership Development Advisor
(she/her)
Allie Stark is a life coach, facilitator, and inspired entrepreneur. She has supported individuals, leaders, and organizations to shift into greater alignment for the last 20 years.
Founder of Allie Stark Wellness and co-founder of Innerwell, Allie co-created a board-certified health coaching program for One Medical and taught a graduate-level class in wellness entrepreneurship at the California Institute of Integral Studies. She guides wellness entrepreneurs and small business owners in launching and running successful businesses, trains coaches in her unique methodology and facilitates workshops for some of the world’s biggest brands.
Some of Allie’s clients include Alma, Google, GoPro, IXL Learning, Nest, Omada Health, One Medical, PlannedParenthood, SF Department of Public Health, Square, Twitter, Wix, and Zendesk.